Monday, March 31, 2008

"Styling" your writing

When working with words, it’s easy to get stumped on certain issues of style. I’m not talking about fashion sense but, rather, those fine points regarding spelling, usage, punctuation and other fundamentals that are an essential part of any well-written communication.

For example, how should you write Web site (or is it website)? Do you write out the word “percent” or use the symbol? Does e-mail really take a hyphen? After all, you’ve seen it both ways. There are dozens of such matters that writers routinely encounter. To help you sort them out, you need to consult a style manual.

Two references that are widely used are the AP Stylebook and the Chicago Manual of Style. Both are good and are worth the investment if you do even a moderate amount of writing. Be aware, though, that even the most respected style manuals sometimes differ, and that’s all right. The important thing is that you have some credible authority that you can cite for why you made a particular style decision in what you’ve written. Too many people guess, which can tarnish an otherwise fine piece of writing.

Before you buy a style manual, check around in your organization. It may already have a preferred style manual. You’ll want to be sure you buy that one. If no particular manual is preferred where you work, then buy either of the two listed here and you'll be covered.

Some larger companies and organizations have what’s known as a “house style,” which identifies the words and terms that it routinely uses and specifies how they should be used in their communications. If one of these exists, get a copy and use it in conjunction with your regular style manual.

Occasionally in this blog, I’ll address some of the more troublesome style issues. Let me start now. According to the AP Style manual, here are some pointers:

-- Web site, not website

-- Internet, not internet

-- e-mail, not email

-- Spell out the word “percent.” Don’t use the symbol. Also, if you’re specifying a percentage, use a figure: 3 percent, not three percent

-- Periods and commas always go inside quotations marks: “We’re revising our style manual,” the communications chief said.

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